Youth Unemployment Campaign

Making a change in the community 

In studio at EKFM 

Working in youth unemployment campaign, was my favorite assignment for the module Professional Practice because it pushed me to the limit and i got to things that i never thought i could be doing and made me feel good that i could put my strengths to the use and i was very useful when it came to the youth unemployment campaign. I got to think creatively and be creative and be creative with our campaign. We came up with a creative strategy as group to communicate this global crisis that is affecting most of the youth. My writing skills really improved whilst working on the campaign because one of my responsibilities was to send out formal emails to various organisations and programs that could help us with the campaign. I personally love writing and writing skills improved digitally. Communicating with the media by forms of traditional and digital media was fun and totally felt like this what i meant to do. I went on behalf on my group on the radio station EKFM 103.6 to promote and talk about the campaign  that my group is doing as a whole. It was great being on radio and i felt comfortable like i have been doing that for years and i never struggled and i always knew that one day i would have an opportunity to be on radio and do some good especially in the career path that i have chosen. Maintaining the relationship of our stakeholder which EKFM is crucial because they loved how i spoke and the youth unemployment campaign intrigued the producers and the host . Hopefully in the future i will be working for EKFM and start my radio career where it all began.Our campaign was great, even though it was a bit challenging at first but we managed to pull through well and very successfully. Our strategy as a group was to communicate relevant and current job opportunities for the unemployed youth, open internships that the youth could apply for and open bursaries that the youth could use for their own benefit to better their future and do what is great for them and try to combat and decrease the global crisis that is affecting the world and especially the youth. We communicated the above mentioned strategies on traditional and digital media and the social network accounts that the youth could like and follow and like our posts to be updated with the above mentioned strategies of PR Evolution.

A poster of EKFM